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Beauty Launches

Olaplex Debuts o7 Shine Serum Oil Mist

A first-of-its-kind 2-in-1 replenishing repair treatment, it combines the benefits of a serum and oil in an ultra-fine mist.

Olaplex builds on its cult-favorite No.7 Bonding Oil franchise with the new o7 Shine Serum Oil Mist. 

A first-of-its-kind 2-in-1 replenishing repair treatment, o7 Shine Serum Oil Mist combines the benefits of a serum and oil in an ultra-fine mist to instantly deliver healthier-looking hair with a boost of shine and hydration. 

o7 Shine Serum Oil Mist is designed for dry hair as a finishing and refresh mist to boost shine and hydration between wash days without disrupting styles.

It provides 96-hour shine, 96-hour hydration, 75% less breakage, and heat protection up to 450°F.

Shake well until the serum and oil mix completely, then lightly mist 2-4 sprays onto dry hair, focusing on mid-lengths to ends. Apply more as needed, shaking between each use.

The formula includes a replenishing repair serum treatment, an oil blend, and Olaplex’s Bond-Building Technology.

In the replenishing repair serum treatment, humectants act as moisture magnets to draw in hydration and replenish hair. 

The Olaplex Bond-Building Technology strengthens hair and repairs damage on a molecular level by rebuilding the disulfide bonds that give hair its strength.

Kalahari Melon Seed Oil, Kukui Nut Oil, and Rosehip Fruit Extract are proven highly refractive oils that deliver instant shine and lightweight, nourishing hydration without weighing hair down.

Olaplex Unveils New Bond Repair Solution— No.3Plus

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